One investor.
Every stage.
Always present.

One investor.
Every stage.
Always present.

I’m Evan Ufer, founder of HiLand Capital. I’ve spent more than 20 years partnering with founders across private equity, growth equity, and venture capital. I show up before things are clear, stay through the hard parts, and I’m still there after the deal is done. Every company I work with today was introduced by a founder who experienced that firsthand.

About

My path wasn't a straight line. I've been a builder (literally, I studied architecture), an operator, an investor, an advisor, and a partner in the trenches. I've seen companies soar, struggle, and reinvent themselves. And one truth keeps standing out: sustainable success isn't just about capital. It's about the right foundation, the right team, and the right mindset.

I started at Carlyle, then Quilvest, then spent over a decade as a Partner at Plymouth Growth. In 2024 I founded HiLand Capital, an AI-native advisory practice, built on the premise that one experienced advisor with the right tools can move faster, go deeper, and stay closer than a larger firm ever could.

Today I advise founders through HiLand, invest through Two Track Capital, which I co-founded, and serve as an Operating Partner at Muditā Venture Partners. The common thread: I care about the people behind the business, not just the business itself.

My path wasn't a straight line. I've been a builder (literally, I studied architecture), an operator, an investor, an advisor, and a partner in the trenches. I've seen companies soar, struggle, and reinvent themselves. And one truth keeps standing out: sustainable success isn't just about capital. It's about the right foundation, the right team, and the right mindset.

I started at Carlyle, then Quilvest, then spent over a decade as a Partner at Plymouth Growth. In 2024 I founded HiLand Capital, an AI-native advisory practice, built on the premise that one experienced advisor with the right tools can move faster, go deeper, and stay closer than a larger firm ever could.

Today I advise founders through HiLand, invest through Two Track Capital, which I co-founded, and serve as an Operating Partner at Muditā Venture Partners. The common thread: I care about the people behind the business, not just the business itself.



years as an investor and advisor

20+

years as an investor and advisor

20+

exits ranging from $25M to $500M

10+

of current clients come from referrals

100%

Work

01

Advisory

Strategic advisory for founder-led technology and tech-enabled services companies on growth, fundraising, M&A, and transition. I work directly with founders and boards as a thought partner who stays in it with you.

02

Investing

Through Two Track Capital, I invest in founder-led essential services businesses across the Great Lakes. We keep the name, the crew and the yard, and put capital behind the next truck and the next acquisition.

03

Venture

As Operating Partner at Muditā Venture Partners, I work hands-on with founders, helping them spot trouble before it hits, build the right foundation, and keep their teams moving forward through the messy, human side of early growth.

Proof

“My playbook is to simply apply your guidance — lead with integrity, seek clarity, work with facts. You taught me this through every interaction, on every call and text.”

JOHN SHAFAEE — CEO, ALIS

“My playbook is to simply apply your guidance — lead with integrity, seek clarity, work with facts. You taught me this through every interaction, on every call and text.”

JOHN SHAFAEE — CEO, ALIS

“You’re a huge part of why this came together so smoothly. It’s been one of the most valuable partnerships I’ve had since running this company.”

MATTHEW BLACK — CEO, MAV

“You’re a huge part of why this came together so smoothly. It’s been one of the most valuable partnerships I’ve had since running this company.”

MATTHEW BLACK — CEO, MAV

“We’ll never be able to put into words how important you’ve been on this journey and making this dream a reality. I don’t know what we would do without you.”

JOHN & ANNIE RUBIN — CEO & COO, TREELINE

“We’ll never be able to put into words how important you’ve been on this journey and making this dream a reality. I don’t know what we would do without you.”

JOHN & ANNIE RUBIN — CEO & COO, TREELINE

“Strategic insight, alternative viewpoints, integrity, transparency — you represented all of these. A great talent, true professional, and an even better person.”

KURT HEIKKINEN — CEO, FORJ

“Strategic insight, alternative viewpoints, integrity, transparency — you represented all of these. A great talent, true professional, and an even better person.”

KURT HEIKKINEN — CEO, FORJ

Contact

Thank You

Thank You